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Several dozen commercial brands of peanut butter on the market. |
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Joseph Rosefield perfects a process to prevent oil separation in peanut butter. |
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Rosefield Packing Company obtains trademark registration for Skippy peanut butter in all 48 states and Hawaii. |
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Wide mouth jar first used for Skippy peanut butter. |
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Production of Skippy peanut butter begins in Minneapolis, MN. |
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Production of Skippy peanut butter begins in Portsmouth, VA. |
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Patent issued to Rosefield Packing Company for making peanut butter. |
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Rosefield obtains a U.S. trademark registration for Skippy peanut butter. |
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The Best Foods, Inc. (predecessor company of Bestfoods) acquires Rosefield Packing Co. |
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Production of Skippy peanut butter begins at Bestfoods plant in Dallas, TX. |
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Skippy peanut butter sponsors "Dennis the Menace" television show. |
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Norman Rockwell creates illustrations for Skippy peanut butter. |
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June 20, 1977 - Production of Skippy peanut butter begins at Little Rock, AR, plant. |
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Skippy Reduced Fat Creamy and Super Chunk peanut butter spread introduced. During the same year Olympic Champion speed skater Bonnie Blair is featured in a Skippy peanut butter T.V. commercial and various other marketing and public relations activities. |
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Skippy brand relaunches a more "peanutty" flavored peanut butter. |
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Skippy relaunches an easier-to-spread Reduced Fat peanut butter spread. Derek Jeter named spokesperson for Skippy peanut butter. |
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Introducing Skippy Snack Bars. Layers of peanut butter and granola combined with other delicious ingredients such as fudge, marshmallow and strawberry. Try all 4 varieties. |
